Is the end of organic reach on Facebook a bad thing? Has organic reach really gone away? This post looks at what’s happening for insurance social marketers that use Facebook as a marketing tool
With so much capital invested in ‘Insurtech’ firms, is there a difference in the approach from traditional venture capital investment firms and the growing number of insurer venture groups? As a company seeking capital, is a check simply a check – does it matter who you get the financing from? In reality, there’s a huge difference in the goals and objectives for VC firms and carrier VC groups.
The insurance industry might not have changed but the customer certainly has.